Ignition Lab Media connects car brands with passionate influencers to ignite authentic campaigns that accelerate engagement - and boost sales.
Three core practices that move metal — strategy, production, and performance. Plug into one, or run the whole pit crew.
Matching the right creators to the right audience across YouTube, TikTok, Instagram and the wider auto-tube ecosystem.
End-to-end production — shot lists, location, shoot days, edit, approvals and delivery. We run the lot.
Reporting in the language marketers actually use — reach, sell-through, lift, and what to do next.
A four-step lap from kickoff to launch. Most campaigns are live within 21 days — and we'll tell you upfront if yours can't be.
Goals, audience, segment, white space. We map your market and the creators already shaping it.
Hand-picked creators. Real audiences, no bots. Vetted, briefed, and contracted before they touch your brand.
Shoots, edits, posts, approvals. We run the pit crew so your team can stay focused on the rest of the business.
Paid amplification, optimization, reporting. We double down on what wins and cut what doesn't.
A snapshot of our latest creator activations. Drop your campaigns into the slots below - imagery, copy and stats are placeholders.
Long-form creator placement breaking down how skipping meals doesn't have to mean skipping nutrition - shot, scripted and seeded with our YouTube roster.
Companion creator placement under the same Huel campaign - different audience, same brief, same uncompromising approach to nutrition on a busy schedule.
From niche tuners to multi-million-sub channels — we know who fits, who shows up, and who actually moves product. Categories include crash damage rebuilds, car sales, camper vans and classic restorations.
Full roster available on request.
We don't publish our creator list publicly — it keeps rates honest and partnerships exclusive. Tell us your brand, segment and timeline, and we'll send a curated shortlist matched to your campaign within 48 hours.
Tell us about your launch, drop, event or partnership. We'll come back with a plan inside 48 hours.